"How to Use Twitter as a Twool"

Guy posted: "I may get more value out of Twitter than anyone else on the planet because I use Twitter as a tool--specifically as a marketing tool--for my website Alltop and my book, Reality Check . If the concept of using Twitter in a commercial manner interests you, keep reading. If it doesn't, then you can continue to send and receive tweets about how cats are rolling over and the line at Starbucks. 

Forget the "influentials..."

Defocus your efforts...

Get as many followers as you can...

Monitor what people are saying about you, your company, and your product...

Ask for help...

Make it easy to tweet on your behalf...

Create an email list...

Make it easy to "post to Twitter..."

Offer advice deals to Twitter users...

Tell the complainers where to go...

The full text and active links are available at the source site listed below.